All posts by cristinabalduin

BRITISH GAS: SMART STREET

ROLE: Offline editor, colourist

FORMAT: 136 x 3’ Social Films, HD

CLIENT: British Gas

AGENCY: Ogilvy & Mather

AWARDS: The series was featured in Campaign magazine’s top 10 Customer Engagement campaigns for the year.

BRIEF: British Gas launched a new online series designed to showcase the consumer benefits of connected homes and smarter living. Developed by OgilvyOne, the series of 136 short documentaries follows three real families over three months, capturing their daily lives while they experience smart technology.

HIGHLIGHTS: Develop the families’ individual stories into the brand’s wider message, and cut in record time hundreds of videos without losing sight of the big picture.

MY BABY SHOT ME DOWN, DD PRODUCTIONS

ROLE: Offline editor

FORMAT: Short Film,1 x 10’, 35 mm

DIRECTOR: Daniella Daemy

AWARDS: Winner of Best Short Film at the Open World Toronto Film Festival and Southampton International Film Festival. Nominated for Best Editing at Southampton International Film Festival.

SYNOPSIS: My baby shot me down is an experimental film about domestic violence with a twist. A story about five women and their insatiable desire for revenge. A stylised, tarantinian fight back where violence is a contradictory, yet symbolic, response to the abuse. A film without dialogues, where the images and the music speak for themselves by being daring and empowering.

Read the full review of the film here

HIGHLIGHTS: Editing the flashbacks of the abuses and trying to picture realistically yet sensibly the horrors that too many women face daily.

GTP: WHAT DO YOU RECKON?

ROLE: Offline editor

FORMAT: Music video, 1 x 3’30’’, 4K

CLIENT: George The Poet

AGENCY: Dark Pictures

BRIEF: For this video clip for the British spoken-word artist George the Poet, the director created a modern minimalist look, based on a sleek high definition black and white intercut with superimposed mirrored images.

HIGHLIGHTS: Creating a imaginative edit through the artist’s personality and lyrics.

BERKELEY SQUARE HOTEL BRISTOL

ROLE: Offline editor

FORMAT: 1 x 2’, 1 x 30’’, 5 x 15’’, 4K & HD

CLIENT: Clifton Hotels

AGENCY: Online Post-Production

BRIEF: The Berkeley Square Hotel in Bristol is one of the top boutique hotels in the UK (fifth according to the Guardian), but also and more significantly, the city’s first Art Hotel. While working at Online Post-production, the company was approached by the brand to produce and edit several video pieces for their website, which showcased the hotel’s full range of services.

HIGHLIGHTS: Through the treatment of the video piece, portraying the customers stay at the hotel as a full on visual experience, deeply connected with the artistic roots of the city.

HILTON WEEKENDER

ROLE: Online and GFX editor

FORMAT: Commercial, 1x 30’ and 1 x 15’, HD,  English, German and Turkish versions

CLIENT: Hilton Hotels

AGENCY: Ever After

BRIEF: Commercial for the hotel chain Hilton with a family and welcoming feel.

HIGHLIGHTS: Masking out unwanted elements during an exceptionally rainy day.

THE REAL TOM THUMB, BBC

ROLE: Reversioning editor

FORMAT: Reversioning from 1 x 90’ to 2 x 40’, HD

COMMISSIONER: BBC

REVERSIONING PRODUCER: TVF International

SYNOPSIS: The extraordinary story of General Tom Thumb –  the world’s first global show business celebrity. Discovered at the age of four, and just 64cm tall, Stratton was a true child prodigy. His patron, P.T. Barnum, dressed the young Stratton in costume and trained him to sing and dance, transforming him from an unknown personality of the freak-show into an international superstar. His stardom truly reflected the age of his time, but was his career built on exploitation?

Originally produced for BBC as a one-off episode, the documentary has been turned into 2 episodes for sale purposes by TVF International. 

HIGHLIGHTS:  Tailoring the narrative to make a 90 minute documentary work as a 2 parts episodic film.

THE ADVENTURE, BALDWIN&

ROLE: Offline editor

FORMAT: Branded documentary, 1 x 4′, HD

COMMISIONER: Kioti Tractors

AGENCY: Jungle Creations and Baldwin&

SYNOPSIS: In 2010, U.S. Sergeant J.D. Williams was leading a small recon team in Afghanistan when an IED detonated directly underneath him. J.D. was badly injured but survived. And when back home, he found a way to challenge himself again.

HIGHLIGHTS: Being inspired by J.D. story of resilience and superation. And when a message is so meaningful, cutting it down to just 4 minutes proves quite challenging. Material for a future director’s cut.

THE BILLION DOLLAR FLOWER MARKET, CHANNEL 4

ROLE: Reversioning editor

FORMAT: Reversioning for the American market, 1 x 46’, HD

COMMISSIONER: CHANNEL 4

REVERSIONING PRODUCER: TVF International

SYNOPSIS: The flower industry is a $100 billion global business where the Dutch control the market. But there’s a chink in their armour! And the UK – the world’s fourth largest buyer of cut flowers – is fighting back. Meet the new generation of florists who are revolutionising the trade, from quirky home-grown buds to luscious displays at London’s National Gallery.

Originally produced for C4 as the ‘The Billion Pound Flower Market’, the documentary has been later on reversioned for the American Market by TVF International. 

HIGHLIGHTS: Discovering that cultural differences apply to flowers as well for this adaptation for the American market.

UNION CASTLE ORAL HISTORIES, CAPTIVE MINDS

ROLE: Offline editor

FORMAT: Short documentaries, 5 x 6’, HD.

COMMISSIONER: Caledonia Investments, previously Union Castle

PRODUCTION COMPANY: Captive Minds

SYNOPSIS: The Union Castle Oral Histories is a series of short documentaries about the British shipping line Union Castle, which operated between Europe and Africa from 1900 to 1977. Through interviews of former employees and archive footage, the series tells everyday life and anecdotes on board of the line ships, and constitutes an exceptional historical testimony of life at sea in the seventies. The series, produced by Captive Minds, is currently in development as a long-form documentary for a British broadcaster.

HIGHLIGHTS: Learning about the peculiar forms of entertainment people enjoyed on cruises in the past, so different from what we like today.